You may be aware that Fairtrade International has recently launched a new scheme, that works alongside our existing model, to enable producers to sell more cocoa sugar and cotton on Fairtrade terms. It’s called Fairtrade Sourcing Programs (FSP).
Mars becomes the first UK company to commit to Fairtrade’s new Cocoa Sourcing Program, building on Mars’ ongoing commitment to certify its entire cocoa supply as being produced in a sustainable manner by 2020. Read more here about Mars' innovative new approach with Fairtrade cocoa cooperatives in Cote d’Ivoire enabling farmers to boost sustainable production and cocoa yields and improve local livelihoods.
You can find a Question and Answer document about the announcement here
Fairtrade Sourcing Programs
Fairtrade Sourcing Programs is specifically designed to provide a commodity-based purchasing approach that connects producers to this new market, enabling higher sales on Fairtrade terms, and greater impact for farmers and their communities as a result.
Many European markets have launched the programs which have already increased global sales of Fairtrade Cocoa by over 20% in 2014 alone.
In the UK we are working with businesses to help them source cotton through the Fairtrade Sourcing Program and with cocoa and sugar we are exploring how best to introduce the scheme into our market. We recognise the high levels of awareness, trust and support in the FAIRTRADE Mark in the UK and plan to maintain and build upon this when we launch Fairtrade Sourcing Programs with cocoa and sugar.
Fortin Bley is a Fairtrade cocoa farmer in the Ivory Coast and is also secretary general of his cooperative, CANN. Hear his views on the new Fairtrade Sourcing Programs and how they will improve the position of Fairtrade farmers.
Fairtrade Sourcing Programs interview with FortinBley from Fairtrade International on Vimeo.
Fairtrade’s vision and mission is to improve the livelihoods and futures for farmers and workers by promoting fairer terms of trade, empowering producers to combat poverty, strengthen their position in world markets and take more control of their lives. Fairtrade Sourcing Programs simply opens up a second and complementary way certify products and for farmers to sell more of their crops on Fairtrade terms.
This short animation from Fairtrade International introduces Fairtrade Sourcing Programs, and we’ll keep you updated with developments over the coming months.
Fairtrade Sourcing Programs: An Introduction from Fairtrade International on Vimeo.
You can read more about the Fairtrade Sourcing Program on Fairtrade International’s website here and in this Campaigner Briefing.