The London Fairtrade Festival 7-9 May 2010

07 April 2010

What: Fun weekend event for all the family – free entry
Where: Potters Field Park, SE1
(Potters Field Park is a riverside green space between Tower Bridge, City Hall and Tooley Street.)
When: Friday 7 May 5pm-9.30pm
Saturday 8 May 11am-9.30pm
Sunday 9 May 11am-5pm

What’s happening:
Don’t miss an action-packed family fun weekend in London’s Potters Field Park celebrating World Fair Trade Day on 8 May! The three-day festival will feature music, films, football-themed fun and games, and much more...

• Dubble, the Fairtrade chocolate bar created for kids, by kids, is celebrating its tenth birthday with free chocolate tastings and loads of kids entertainment.
• Tom Palmer, author of two football fiction series for children, The Football Detective and The Football Academy, will be launching his latest book, Offside. Tom recently travelled to Ghana to learn about cocoa and Fairtrade and Offside features a young footballer who is the son of Fairtrade cocoa farmers in Ghana.
• There will be activities for kids and familes throughout the day, starting at 11am on Saturday and Sunday
• Children can take part in drumming, singing and drama workshops, and then join in with live performances of a kid’s opera based on children’s author Tom Palmer’s latest book, Offside.
• Fairtrade chocolate and wine tasting on Friday night and films on Friday and Saturday evenings.
• Stalls selling and sampling produce from a range of companies including Bishopston Trading, Cafédirect, Divine Chocolate, Ehrmanns wines, India Shop, Liberation Nuts, Pants to Poverty, Traidcraft, Tropical Wholefoods, Ubuntu, JP Juices, Zaytoun, plus many more.
• Opportunities to try lots of new Fairtrade products!

For more information go here

– ENDS –


Eileen Maybin
Head of Media Relations
020 7440 7686/07770 957 451
eileen.maybin@fairtrade.org.uk

Martine Julseth
Media and PR Manager
020 7440 7695/07825 827 791
martine.julseth@fairtrade.org.uk

Faith Mall
Media and PR Manager
020 7440 8597/07766 504 947
faith.mall@fairtrade.org.uk

Neil Martin
Assistant Press Officer
020 7440 7620
neil.martin@fairtrade.org.uk

Notes to Editors:

1. The FAIRTRADE Mark is a certification mark and a registered trademark of Fairtrade Labelling Organisations International (FLO) of which the Fairtrade Foundation is the UK member. The Fairtrade Foundation is an independent certification body which licenses the use of the FAIRTRADE Mark on products which meet international Fairtrade standards. This independent consumer label is now recognised by 72% of UK consumers and appears on products as a guarantee that disadvantaged producers are getting a better deal. Today, more than 7.5 million people – farmers, workers and their families – across 58 developing countries benefit from the international Fairtrade system.

2. Over 4,500 products have been licensed to carry the FAIRTRADE Mark including coffee, tea, herbal teas, chocolate, cocoa, sugar, bananas, grapes, pineapples, mangoes, avocados, apples, pears, plums, grapefruit, lemons, oranges, satsumas, clementines, mandarins, lychees, coconuts, dried fruit, juices, smoothies, biscuits, cakes & snacks, honey, jams & preserves, chutney & sauces, rice, quinoa, herbs & spices, seeds, nuts & nut oil, wines, beers, rum, confectionary, muesli, cereal bars, yoghurt, ice-cream, flowers, sports balls, sugar body scrub and cotton products including clothing, homeware, cloth toys, cotton wool and olive oil.

3. 7 in 10 households purchase Fairtrade goods, helping Fairtrade sales reach an estimated £800m in 2009, up from £712m in 2008. There are over 460 producer organisations selling to the UK with 872 certified producer groups in the global Fairtrade system, representing more than 1.5 million farmers and workers.

4. Dubble, the Fairtrade chocolate bar created for kids, by kids, is celebrating its 10th birthday at the London Fairtrade Festival. Dubble was created by two very special partners, Comic Relief and the leading Fairtrade chocolate company Divine Chocolate, and for ten years has been a chocolate bar with a mission, showing the way in bringing kids on board with Fairtrade. Dubble has been constantly innovative, creating new ways for young people to engage with Fairtrade and interact directly with their peers on the cocoa farms of Ghana. 50,000 'Dubble Agents' have signed up at www.dubble.co.uk hungry to change the world chunk by chunk, and an award-winning set of dedicated multimedia teaching resources have been developed that have been tried and tested in over 15,000 UK schools.