For this year’s Fairtrade Fortnight our theme is swapping. While the theme changes every year the goal is always the same; to get the nation talking and buying Fairtrade. And this year our campaign focus is tea. We’re asking the nation to swap its cuppa for a Fairtrade cuppa. Because however you take your brew, it’s all the more satisfying knowing that the people who grew and picked it are getting a fairer deal for their hard work.

Last year’s Fairtrade Fortnight reached a whopping 17.7 million people and sales have grown, on average, by 20% during the two weeks. But we want this Fortnight to be bigger and better than ever before. Which is why our campaign needs the clout of people like you getting involved. So whether you’re a UK retailer, licensee or business we want you to be loud and proud about being involved with The Big Swap.

Here you’ll find lots of ideas, handy information and ways for your business to get involved and make the most out of Fairtrade Fortnight.

Twitter Twibbon

Show your involvement and support in The Big Swap by adding an 'I Swap' border to your Twitter profile. Click here

Web banners

Download a selection of web banners for adding to your websites and blogs, linking to http://www.thebigswap.org.uk


Interactive -

Download (325.07KB) our zipped collection of interactive banners feeding in our real time Swap-O-Meter.

Static -

300 x 250 MPU (22.40KB)

728 x 90 Leaderboard (31.22KB)