Fairtrade Fortnight Awards 2010

Thank you and congratulations for all your hard work during Fairtrade Fortnight 2010. You made it our biggest Fortnight yet! We estimate that over 10,000 events took place during the two weeks in schools, town halls, workplaces, shops and supermarkets and high streets up and down the country.

We’d love to know the details. This is your opportunity to tell us about everything you are doing to promote Fairtrade in your community, university, college, workplace or faith group… and there’s prizes!

The Fairtrade Fortnight Awards are our chance to recognise and publicise your amazing creativity and effort during the Fortnight. All of which means that more and more people get the message and swap to Fairtrade, helping tip the balance of trade in favour of poor producers.

Your group could win cash to invest in your campaigns. It could go towards materials, for example a campaign leaflet or Fairtrade directory, events or perhaps a Fairtrade website for your area.

The closing date for entries is 1 June 2010. Download an entry form below. Winning entrants will be invited to receive their awards at the Campaign Conference in London on October 2010.

There are four categories – you can enter as many as you like.

Best Outreach and Networking
• How did you encourage different people to get swapping to Fairtrade?
• Which individuals and groups in your area/region did you involve?
• Did your group work with other Fairtrade supporters in your region to spread the word?
• Will the links you made with these people continue? If so, how?
• How and where did you use different resources, products and events to target them?
• Did you create your own materials to motivate a specific group?
• Did you engage any new or harder-to-reach groups?
• How many people do you think you reached?
Winner £500, runner up £400

Best Media Campaign
• Did you get good local press coverage?
• Did you get local radio or TV coverage?
• Did you involve well-known local figures or celebrities?
• Did you stage any unusual stunts or photo opportunities for the press?
• How did you ensure the Fairtrade message was communicated widely and effectively in your community through local media?
• How many people do you think you reached?
Winner £500, runner up £400

Most Imaginative Campaign
• How did you use your imagination to encourage people to make it happen and choose Fairtrade?
• Did you develop new and creative resources or events?
• Did you do something that has never been done before?
• What kind of events and materials did you use to inspire action in people?
• How did people react to your campaign?
• How many people do you think you reached?
Winner £500, runner up £400

Best Fairtrade Tea Activity
• What did you do to get as many people as possible involved in your Fairtrade tea event?
• What creative ideas did you use to help engage your audience with the event?
• Did people participating in your activity learn about the importance of swapping their cuppa to Fairtrade?
• What materials did you use to inform and inspire people?
• Did you get media coverage for your Fairtrade tea event?
• How many people do you think you reached?
Winner £500, runner up £400

Outstanding Achievement Award
This will be awarded to the group the judges feel have excelled in all areas – an integrated, well-planned and creative campaign that reached lots of people, engaged the media, and communicated the Fairtrade message imaginatively. Please note, you cannot apply for this award, it will be chosen from all entries by the judges. Winner £600, highly commended £400

Demidecka Award for the best Fairtrade Fortnight event in a school
There are also cash prizes for the best events in primary and secondary schools. Please check www.fairtrade.org.uk/schools for details and a different application form. Please do not use this form to apply for an award if you are applying from a school.

Entry Form

Please download the entry form here, complete it and return it to:

Fairtrade Fortnight Awards, Fairtrade Foundation
3rd Floor, Ibex House, 52-57 Minories
London, EC3N 1DY
or email it to: awards@fairtrade.org.uk

Terms & conditions

• All categories are open to Fairtrade Towns, Universities, Colleges and faith groups (e.g. church, diocese, synagogue, mosque) that have either achieved Fairtrade status or are working towards Fairtrade status.
• In order to make an entry, your group must be registered with the Fairtrade Foundation as having achieved Fairtrade status or working towards it.
• Prizes will be awarded in the form of a cheque and groups should have a suitable bank account with two signatories in order to receive their prize.
• The judges reserve the right to split prizes if deemed appropriate.
• The judging panel will include representatives of the Fairtrade Foundation.
• The judges’ decisions are final and no correspondence will be entered into.