Fairtrade response to Aldi's support for the Fruit and Veg pledge

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The Fairtrade Foundation has welcomed the news that Aldi has become the first retailer to sign up to the National Farmers Union’s (NFU) initiative aiming to protect and grow UK growers.  

Barbara Crowther, Fairtrade Foundation’s director of Policy and Public Affairs, said;

“The fair dealing principles enshrined in the NFU Fruit and Veg Pledge are ones that we believe all retailers should be applying to all of their suppliers. Aldi’s commitment today is certainly good news for British farmers and suppliers, and we hope other retailers will follow suit. We also hope that Aldi is applying the same forward thinking to their sourcing of other non-UK grown items such as bananas, where we’ve seen how relentless price wars over many years have gone alongside many growers struggling to meet the cost of production or to invest in future sustainable production. These farmers often have to survive without the social safety nets or government subsidies UK growers can access, and so are even more vulnerable if excessive risk or unforeseen costs are passed down the supply chain, and retailer pledges need to include them too.”