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It can often seem as if the whole of the Earth and its attendant resources are trained on us (consumers), geared toward second guessing what we might like at any given moment. It is small wonder then that we have become super demanding. Woe betide retailers if the moon-on-a-stick shop is closed or our diamond shoes are too tight.
As the FAIRTRADE Mark celebrates its 20th birthday, 19-year-old Hannah Genders Boyd shares her story, exploring the challenges and opportunities that lay in the next two decades…
Fairness is a value that virtually everyone in Britain thinks is very important.
The ever-quotable Oscar Wilde said: ‘An idea that is not dangerous is unworthy of being called an idea at all’. Twenty years ago, Fairtrade burst onto Britain’s shop shelves with just such a dangerous idea: that farmers and workers in developing countries should be paid a fair price, that they needed a better deal – and that we, the companies and consumers in Britain should pay for the true value of our cocoa, coffee or bananas.
As part of a series of blogs looking at the value consumers place on ethical credentials, Brad Hill, Fairtrade Strategy Development Manager at the Co-operative Group, asks us to take a journey back to the source of the things we buy...
In February 2014 the Chairman of Wolverhampton City Fairtrade Partnership, Dennis Turner (Lord Bilston) sadly died from cancer. As MP for Bilston he had been instrumental in launching the City’s bid for Fairtrade status in 2003. When the City achieved that status in 2004, he took on the role of chairman of the Partnership and served in that capacity until a month before his death.
As the Fairtrade Foundation celebrates the 20th anniversary of the Fairtrade Mark, Ian Bretman, independent advisor to three Fairtrade Producer Networks, takes a look back.
As part of a series of blogs exploring the value consumers place on ethical credentials, the Fairtrade Foundation’s Director of Public Engagement, Cheryl McGechie, kick-starts the discussion by asking how high you put responsibly sourced products on your shopping list… and what’s the value?
To coincide with World Fair Trade Day, Tim Aldred, Head of Policy and Research at the Fairtrade Foundation, reflects on the debate generated by Fairtrade’s campaign for Fair Banana Pricing.
Find answers to some of the questions that are frequently asked about Fairtrade.
Ever wondered how many farmers and workers are involved with Fairtrade? Or how the Fairtrade Premium is used? Here's a snapshot from our latest data.
Fairtrade is about better prices, decent working conditions, local sustainability, and fair terms of trade for farmers and workers in the developing world. By requiring companies to pay sustainable prices (which must never fall lower than the market price), Fairtrade addresses the injustices of conventional trade, which traditionally discriminates against the poorest, weakest producers. It enables them to improve their position and have more control over their lives.
With Fairtrade you have the power to change the world every day. With simple shopping choices you can get farmers a better deal. And that means they can make their own decisions, control their future and lead the dignified life everyone deserves.