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Here at Cafédirect we have always strived to provide an exemplary model and go above and beyond the Fairtrade label, using business as a force for good to change lives and build communities. In addition to the Fairtrade social premiums we pay for the crops, Cafédirect reinvest at least one third of our profits to grower businesses and communities. To date, we have invested over 50% of the profits back into the 40 producer organisations they support across 14 countries! For examples of projects that benefitted from this initiative, visit http://www.cafedirect.co.uk/discover-our-difference/reinvestment/.
Today, to mark the start of Fairtrade Fortnight, we launched our Sugar Crash report, highlighting the potentially disastrous consequences of recent EU sugar reform for hundreds of thousands of small scale sugar cane farmers and their families.
Support farming communities to get back on their feet
Starting January 7, the heaviest rains for 40 years struck Malawi, resulting in devastating floods. According to reports, over 300,000 people have been displaced and more than a million people will be affected by destruction of agriculture. Faith Muisyo of Fairtrade Africa tells us what’s happening on the ground, and what we need to do to help.
Interview with Will Robson-Scott, the film director of Fairtrade Matters
There is a certain satisfaction you get from truly doing it your way. Starting it, following through and owning it. Will Robson-Scott is an artist true to what's inside of him. Fascinated with people living on the fringes of society, urban outsiders and raw human energy, the London-born photographer and filmmaker has found a wide acclaim with five Vimeo ‘Staff Picks’, a YouTube phenomenon ‘Chi Raq’, and recently with the project on John and his dog George.
His new short film created for the Fairtrade Foundation provides a glimpse into the lives of two tea growers in Malawi. We caught up shortly before the film premiere in London…
Dragons’ Den winner the Raw Chocolate Company on how it set off on a mission to offer chocolate that ticks all boxes
Victoria Waugh recounts her trip to Peru to meet Fairtrade gold miners.
The hot, dry air and golden African light envelopes us as we begin our winding journey around Lake Victoria to Migori, a small Kenyan community close to the Tanzanian border.
Shoppers in Asda in Stafford must have got a shock when they encountered two Friesian cows in the supermarket aisle. Following further price cuts from milk processors, dairy farmers have recently escalated their protests to a Milk Trolley Challenge removing their product from shop shelves because the price no longer even covers the cost of production.
With the General Election imminent, the outcome remains highly uncertain. What could we expect from a new government from Fairtrade’s point of view? Campaigners have been attending hustings and asking questions on doorsteps across the UK, asking that whoever is in Downing Street, the concerns of Fairtrade farmers and workers will be at the top of the agenda.
Find answers to some of the questions that are frequently asked about Fairtrade.
Ever wondered how many farmers and workers are involved with Fairtrade? Or how the Fairtrade Premium is used? Here's a snapshot from our latest data.
With Fairtrade you have the power to change the world every day. With simple shopping choices you can get farmers a better deal. And that means they can make their own decisions, control their futures and lead the dignified life everyone deserves.